Marketing
De Montfort University
BA (Hons) · 3 Years · Full-time · Leicester · 09/2024
Tariff points: 112/112
Produces and/or assesses reports and recommendations concerning marketing, advertising and sales strategies.
Stays abreast of changes in market trends and advertising rates.
Controls the recruitment and training of staff.
Examines and analyses sales figures, advises on and monitors marketing campaigns and promotional activities.
Conceives advertising campaigns to impart the desired product image in an effective and economical way.
Defines target group for advertising campaigns and implements strategy through appropriate media planning work.
Discusses employer’s or clients’ requirements, plans and monitors surveys and analyses of customers’ reactions to products.
Liaises with client to discuss product/service to be marketed and develops the most appropriate strategy to deliver the objectives.
Hard skills are specific, learnable, measurable, often industry or occupation-specific abilities related to a position.
Skills are ranked based on the number of job adverts that list them as required skills.
Soft skills can be self-taught and usually do not necessitate a certain completed level of education.
Skills are ranked based on the number of job adverts that list them as required skills.